Sunday, June 18, 2006

The end of the traffic jam

If TomTom wanted to, they could end all traffic problems, without so much as an extra satellite up-link. All they have to do, is make sure all their devices are linked to their central GPS system, and collect everyone's routing information. Then at any given time they could send everyone to their respective destinations, working out the optimal path for the entire flow of traffic. This means two people starting at the same point and heading to the same destination within the same timeframe, could be doing completely different routes.

That would radically shift our responsibilities; TomTom would tell us and in fact control us where to go. In that case, we have two choices: go along with the machine, or just turn it off.

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